Tag Archives: cybersecurity

Cracking Government and SME Markets: Customer Acquisition Insights from Adie Holt

Adie Holt explored the complexities of working with government and SME clients, offering practical advice for navigating long sales cycles, building strategic relationships, and overcoming procurement challenges in the Cyber Runway: Scale accelerator.

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Navigating the Defence and National Security Sector: Lessons from James Gayner MBE

James Gayner MBE provides a comprehensive overview of how startups can engage with the defence and national security sectors. Learn how to navigate the complex procurement landscape, build relationships with prime contractors, and overcome the hurdles faced by SMEs in this challenging but rewarding space.

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How to Identify the Moment You’ve Achieved Product-Market Fit: Insights from Dave Palmer

This article delves into Dave Palmer’s actionable advice on how startups can know when they’ve truly achieved product-market fit (PMF). Discover the key moments that signal PMF and learn how to overcome the inevitable challenges along the journey.

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