Tag Archives: business strategy

How to Develop Your ICP in 5 Simple Steps

In today’s competitive business landscape, identifying the right customers can make all the difference between sustainable growth and wasted resources. This is where an Ideal Customer Profile (ICP) comes into play. An ICP allows businesses to target organizations that are the perfect fit for their products or services, improving sales efficiency and overall customer satisfaction.

Continue reading

Revisiting the Cloud Computing Panel at Julie Meyer’s Entrepreneur Country: Reflections 15 Years On

This article revisits a 2009 cloud computing panel discussion at the ‘Entrepreneur Country’ event, hosted by Julie Meyer, examining how the ideas and predictions shared during the event have influenced the evolution of cloud computing over the past 15 years. It reflects on the entrepreneurial context of the time, the adoption and maturity of cloud services, legal and regulatory challenges, and the future vision for cloud technology, offering insights into the lessons learned and their relevance today.

Continue reading