In the world of sales, focusing on the right prospects is key to success. One of the most important tools that sales teams use to achieve this is the Ideal Customer Profile, or ICP. But what exactly is an ICP, and why does it matter so much in today’s competitive marketplace?
Continue readingMonthly Archives: October 2024
The Ogdoad and Their Influence on Later Egyptian Gods
The Ogdoad, an ancient group of eight primordial deities, played a foundational role in Egyptian cosmogony, symbolizing chaos and pre-creation forces. Worshipped in Hermopolis, they represent key elements like water, infinity, darkness, and hiddenness. These forces later influenced the emergence of more defined gods, such as Ra and Amun, who organized chaos into divine order. The Ogdoad’s themes of chaos, rebirth, and transformation shaped Egyptian religious thought, influencing creation myths and the balance between order and chaos, light and dark, and life and death.
Continue readingProtected: Mastering Product-Market Fit: Insights from Rob Snyder’s Startup Playbook
Protected: Expanding into the US: Lessons Learned and Pitfalls to Avoid from Paul Barnes
Protected: Scaling in a Competitive Market: Lessons from Al Paterson’s Startup Journey
Protected: Building Cybersecurity for SMEs: Lessons from Cyber Smart’s Jamie Akhtar
The Life and Times of Brion Gysin: Multi-Dimensional Artist from Teenage Surrealist to Multimedia Wunderkind
Brion Gysin, an artist, writer, and key figure in the 20th-century avant-garde, straddled multiple artistic movements, leaving a profound influence on literature, art, and music. This article explores Gysin’s early fallout with the Surrealists, his pivotal collaboration with the Beat Generation, and his role in introducing the Master Musicians of Joujouka to the West. It highlights his invention of the Dreamachine, his development of the cut-up technique with William S. Burroughs, and his influence on musicians like Brian Jones and David Bowie. Gysin’s legacy of experimentation, mysticism, and boundary-pushing creativity endures, despite his battles with cancer in his later years.
Continue readingWaste, Luxury, and the Human Condition: Intersectionality of Violet Paget’s Satan the Waster, Siegfried Sassoon’s At the Cenotaph, and Rory Sutherland’s views on Ferraris in London
While browsing YouTube Shorts, mainly for Tacticus Tips and Warhammer 40K fan fiction, I stumbled upon a video featuring Rory Sutherland discussing the absurdity of Ferraris in central London. His thoughts on waste reminded me of a book I encountered in the school library at KEGS Aston around 1983: Vernon Lee’s Satan the Waster. This article discusses the nature of waste, drawing a comparison with Siegfried Sassoon’s At the Cenotaph. Through this lens, it explores how both Sassoon and Violet Paget (writing as Vernon Lee) critique the senselessness of war, using waste as a symbol for the destruction of human life, resources, and potential, much like how ridiculous luxury goods are symbols of impractical extravagance.
Continue readingThe Power Law in Venture Capital: A Deep Dive into Sebastian Mallaby’s Insights
In this insightful blog article, we dive into Sebastian Mallaby’s The Power Law, which explains how venture capitalists operate in a world of high risks, where a small number of winning startups provide massive returns that outweigh the majority of failures. Through a blend of storytelling, research, and critical analysis, this review highlights the triumphs and pitfalls of the venture capital industry, offering suggestions for a more ethical and inclusive future. If you’re intrigued by the intersection of finance, tech innovation, and global economics, this article is a must-read.
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